01
The process of planning
The planning process matters more than the plan; learn to make it a recurring part of your daily work.
Section 02
Focus on the Process, Not a Plan
Things change so quickly that today's plan may soon be outdated.
In this section you'll learn the organizational and strategic thinking skills needed in an ever-changing market.
- Why business plans don't work
- The Spider Approach as a planning tool
- Valuing the process of planning over the plan itself
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The real value is in the process of planning, rather than in today's plan itself.
What we'll cover in Focus on the Process, Not a Plan
02
A baseline planning questionnaire
A sample questionnaire you can adapt to your company as a foundation for collecting information.
03
The Spider Approach
Designed to take less time while still giving you the tools to adapt quickly to changes in your business and environment.
04
Identify market opportunities
Opportunities your firm could realistically exploit given reasonable resources, training, and focus.
05
Modify strategies with new information
Once you're alert to your planning process, you'll notice things you never saw before.
06
Committing to goals
We set goals to commit to a destination, not to a fixed plan.
By the end of this section you will:
- Identify the information required for your plan
- Engage everyone in information collection
- Create successful strategies
- Continually create new strategies as information changes
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