Resources
We love it when wise people put their great ideas in a book, allowing us and our clients to benefit. Here are some that we like and use with our clients:- Positioning, The Battle for Your Mind by Reis and Trout
- Winning Communication Skills (Listening), by Perry
- The Customer Driven Company by Whitely
- Flight of the Buffalo, by Belasco and Stayer
- Who Moved My Cheese, by Johnson
- The Discipline of Market Leaders, by Treacy and Wiersama
- Focus by Al Reis
- Good to Great, by Collins
- The Tipping Point, by Gladwell
- First, Break All the Rules, by Buckingham
- 7 Habits of Highly Effective People by Covey
- Principled Centered Leadership by Covey
- The Great Game of Business by Stack
- The E Myth, by Gerber
- ZAPP! By Byham
- Developing the Leader Within You by Maxwell
- The 22 Immutable Laws of Marketing, by Reis and Trout
- Levers of Control by Simons
- Behavior Mismatch, by Mann
- Permission to Win, by Pelletier
- Customer for Life, by Sewell
- Built to Last, by Collins and Porras
- Beyond Survival, by Danco
- Creating Effective Boards for Private Enterprises, by Ward
- Passing the Torch, by Cohn
